Home Appliances

Miele

eCommerce + Web & Mobile App
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Full sales + Post-sales process

Since its founding in 1899 in Germany, Miele has been dedicated to designing, manufacturing, and distributing home technology. With a global presence, it is the leading brand in the industry, equally committed to its owners, employees, customers, suppliers, as well as to the environment and society.

Development Objective

Automate and integrate the sales and post-sales processes for B2B/B2C channels in the markets of Chile, Mexico, and Brazil.

Features

  • 100% customized rates based on the requirements of each service
  • Centralization of all post-sales flows and services for each country
  • Measurement of customer satisfaction and KPIs for individual and overall service performance

Description

The web platform is responsible for generating and tracking all available services, including Installation, Maintenance, Repair, Dispatches, and Warranty Policies, whenever a customer requests them. To enhance the customer experience, these services can be requested directly through the mobile app “Servicios Miele,” which was developed to work in conjunction with the web ticket platform, allowing for a record of the products and services associated with each customer. Finally, to execute the services, a mobile app for Miele technicians was developed. This app serves as a tool to capture information about each service performed on-site, enabling real-time data collection and metrics.